Dynamics & key success factors

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Carla Ferreira, Community Manager

2012 – 2013
•14% increase in revenue from online giving for non-profits from 2012 to 2013
•14% increase in the average number of online gifts from 2012 to 2013
•25% overall growth rate for online monthly giving to non-profits in 2013
•16% of all online revenue for non-profits came from monthly giving in 2013